BBC spotlight on BDD


BBC Spotlight on BDD: Earlier this year, Asociat made a series of short films for The BDD Foundation. One of these featured fashion developer Tilly Kaye – a long term BDD sufferer who has now learnt to manage this debilitating condition into her life.


In the film she described how working in the fashion industry was a contributory factor to her struggle with Body Dysmorphic Disorder – and how, from a very early age, through her interest in fashion, she developed unrealistic perceptions of what ‘success looks like’ in terms of Body Image.

Tilly also speaks about the one thing she wishes she could change, and why imagery honesty’ is important in the fashion, beauty and entertainment industry.



You can watch Tilly’s heartfelt film here…

BBC spotlight on BDD


Tilly has now been featured on the BBC Sounds’ Room 5 Medical Mysteries program with broadcaster Helena Merriman which was broadcast on Radio 4 this week. In the show, Tilly explains how, from an early age, she, never felt right in her body and how utterly disorientating that was, until one day she sat down with a therapist to finally put a label on that feeling.


BDD is misunderstood. Even in the medical profession where the average time from recognising there is a problem to an actual diagnosis is 10 years! In that time, lives can spiral out of control, social, family and professional life can diminish to zero – depression is common and the risk of suicide if you suffer with BDD is 4500% more than national averages.

We’re working to create greater understanding and empathy for BDD sufferers – a great place to start is listening to the BBC program

Story: BBC spotlight on BDD.

With an estimated 1 in 50 people living with the condition there are a lot of people we can help – nearly 1.1 million in the UK and 155 million globally. Find out more at The Body Dysmorphic Disorder Foundation.


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