The project closest to the the beating heart of Asociat has now reopened its doors. We’re aiming to help drive its key mission of rewriting the recipe for opportunity…
Home Kitchen Diner, as it was formerly known, is now 130 Primrose. The newly rebranded, renamed and lovingly refurbished restaurant offers a contemporary and vibrant culinary experience. Not only that, it will still deliver on its powerful social mission: to recruit, train and employ people with lived experience of homelessness. Fairly paid work, accredited training and career progression within hospitality are all on offer.
The name 130 Primrose is more than an address – it symbolises the organisation’s charitable mission of renewal.
The primrose flower takes its name from the Latin: Prima Rosa. It is so called because many cultures see it as the first sign of spring and a timeless symbol of new beginnings. Which is exactly the business 130 Primrose is in – fostering renewal, confidence, and lasting opportunity.
And… we’ve helped it to become a fully registered charity and secured coverage of the opening in The Telegraph, The Independent, The Big Issue and many others. The Big Issue story featured an interview with Ade. He was among the first cohort of recruits, and he was sleeping rough and struggling to find work when he was hired as a kitchen porter.
Ade – a Mission Success Story
Ade had been separated from his children, now aged between eight and 16, while facing homelessness.
“Home Kitchen brought me back to my family.”
He found a support network among his colleagues too.
“We work more like a family because we all come from the same background. We were all vulnerable. Being on the street, coming to see ourselves together, working as a team, and being happy together, I feel like I have a new family. I have a new home,”
Ade now works at Soup Kitchen London (a sister organisation and partner to 130 Primrose) as an operations assistant. It’s a job he loves even more than Home Kitchen, as he helps people facing homelessness. Bookings are now being taken – please visit the new website to secure your table and support the mission: rewriting the recipe for opportunity…
